Data news trending this week: The ways marketers should target the millennial audience* Advertisers could benefit from Facebook’s new image-recognition technology * How leaders are applying advanced analytics to all data.
- Marketing to the Millennial Mind-Set
Direct Marketing News – April 6, 2016 by Natasha Smith
- Facebook’s new image-recognition technology could be a data windfall for advertisers
Digiday – April 7, 2016 by Garrett Sloane
- Building a Foundation for Cognitive Business
IBM Big Data Hub
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Venture Development Center (VDC) is an advisory services firm that assists its clients in identifying, defining, and implementing breakthrough uses of Big Data. The VDC success story is based on the unique ability of the organization to identify new and powerful data assets from the Big Data ecosystem and then develop applications and information use cases that drive solid revenue results and transform existing business practices. The practice areas that characterize VDC projects include creating new products and revenue streams for data owners and bringing forth new information assets and strategies to educate and assist data users to adapt to the rapidly changing world of Big Data.