Trending this week: Forbes discusses how bricks-and-mortar retailers are using geolocation technologies to entice customers * The Internet of Things has reached the hype cycle of emerging technologies * President and COO, William Burkart, wants KBM Group to be known as more than just a data manager * The lifetime value of the customer in the age of Big Data * and more.
- Geolocation Is Changing The Retail Business Model Yet Again
Forbes – November 4, 2014 by Serguei Netessine & Karan Girotra
- Being Smart About the Internet of Things
Business2Community – November 12, 2014 by J-P De Clerck
- Not Your Daddy’s Database Manager: KBM Group Wants To Be A Strategic Partner
Ad Exchanger – November 5, 2014 by Ryan Joe
- Customer Loyalty in the Age of Big Data
Knowledge @ Wharton – November 7, 2014
- Publicis Health Media Chief On Why Health Is The Next Big Thing
Ad Exchanger – November 10, 2014 by Liz Rowley
- StatSocial: ‘We’re The Nielsen Of Social’
Ad Exchanger – November 10, 2014 by Allison Schiff
Are you looking to purchase data or possibly figure out how to monetize the data you currently own? Contact us today and let’s discuss your options!
Venture Development Center (VDC) is an advisory services firm that assists its clients in identifying, defining, and implementing breakthrough uses of Big Data. The VDC success story is based on the unique ability of the organization to identify new and powerful data assets from the Big Data ecosystem and then develop applications and information use cases that drive solid revenue results and transform existing business practices. The practice areas that characterize VDC projects include creating new products and revenue streams for data owners and bringing forth new information assets and strategies to educate and assist data users to adapt to the rapidly changing world of Big Data.