Big data lies at the heart of every industry, and healthcare is no exception. While data collection and analysis can help other businesses sell more product or optimize workflow, utilizing data in the medical field has the potential to save lives and help patients become healthy again.
Before someone even steps foot in a hospital, big data can help people live healthier lives. Every day, we log information about our health online. Whether it’s keeping track of our diet using a digital journal, or maintaining a fitness schedule with the help of an app, data is being generated about our health habits.
Analysts can use this data to make predictions and provide preventative care for people deemed at risk, based on what the numbers are showing. Will the help of their doctors, this data can help people live a healthier lifestyle and avoid potential health problems in the future.
As personal data becomes more abundant, researchers can begin tailoring medical treatment on a patient by patient basis. Personalized medicine is a fairly new concept in the medical field, and one that faces many challenges ahead, but by using each person’s unique genetic code, doctors and patients can decide which method of treatment is best for them. Everything from drug dosage, to physical therapy, and preventative care can be customized.
This could usher in a new age of medical treatment, one that is less expensive and more helpful to the patient. Personalized medicine has a long way to go, but the amount of data that the human body can produce can lead to great benefits if analyzed properly.
Big data played a major role in tracking the Ebola outbreak in 2014. By tracking mobile data, hospital records, media reports, and social media, analysts searched for patterns that could help track the virus and warn countries if it was headed their way.
Researchers have also turned to data analytics in order to better understand diseases in an attempt to find a cure. Clinical trials as well use data to help develop new treatment options for patients. Information is more accessible and available than ever before, especially since everything is being recorded electronically.
By using numbers and patterns found in data sets, the future of the healthcare industry has a bright future ahead. Customized treatment options, flourishing research, and the potential for lower cost healthcare are all on the horizon if big data is used correctly.
Venture Development Center is a full service data consulting firm. If you have any questions, or are wondering how we can make big data work for you, get in contact with us and we’ll be glad to help you out.