In the news this week: The Economist’s Kenneth Cukier says Big Data is better data * Google Maps celebrates a decade of existence * How emerging media is changing the way brands and consumers communicate * and more.
- Big Data is Better Data
TedSalon Berlin – June 1, 2014 by Kenneth Cukier
- DARPA: Nobody’s safe on the Internet
60 Minutes – February 8, 2015 by Lesley Stahl
- Ten Years of Google Maps, From Slashdot to Ground Truth
re/code – February 8, 2015 by Liz Gannes
- Brands Use Emerging Media (And Beer) To Forge New Customer Connections
Ad Exchanger – February 11, 2015 by Lauren Moores
- WPP Group Will Stake Up To 20% Claim In ComScore
Ad Exchanger – February 12, 2015 by Kelly Liyajasa
- 2015 State of Digital Marketing
Marketing Technologies Blog– February 1, 2015 by Douglas Karr
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Venture Development Center (VDC) is an advisory services firm that assists its clients in identifying, defining, and implementing breakthrough uses of Big Data. The VDC success story is based on the unique ability of the organization to identify new and powerful data assets from the Big Data ecosystem and then develop applications and information use cases that drive solid revenue results and transform existing business practices. The practice areas that characterize VDC projects include creating new products and revenue streams for data owners and bringing forth new information assets and strategies to educate and assist data users to adapt to the rapidly changing world of Big Data.